My Home Abhra is an amazing project located in one of the prime areas. It is a premium residency that combines your lifestyle and freedom. With a lavish infrastructure design that assures an elegant piece of home art, this edifice is built to meet every dweller's requirement by creating an imperial outlook. This gated community is surrounded by lush green vibrant neighbouring for peaceful existence that allows freshness and cool ambiance.
A Glimpse about My Home Abhra:
Total No. of flats | Total No. of residents | Total No. of towers | No. of visitors per month |
387 | 1548 | 5 | 4 lacs (approx.) |
Why advertise in My Home Abhra?
- Pricing, an important demographic factor into the picture- The price of one apartment at My Home Abhra is around 3cr- 4.5cr, the people residing are affluent which makes them the target audience for many brands. So, advertising in this community is bound to boost sales rapidly.
- As a part of 7p’s marketing mix specifically People factor into the picture- In this gated community there are 1548 residents living in 387 flats. There are many people from software tech domain experience while others are businessmen, reputed doctors, and NRIs, many brat packs and so likewise many people from the higher class of the society are residing in this gated community which indeed, is one of the USPs of My Home Abhra. By advertising here any brand can convert its potential Customers into loyal customers.
- For every brand, increasing its reach/recall value is the primary target- Every month approximately 4 lac people visit this community. Because of this factor, brands advertise at My Home Abhra will get high brand visibility by making their presence in the minds of potential customers, which indeed will boost the branding as well as the sales.
- It is the perfect place for conducting a brand audit/product viability. Many high-end occupational & various age groups of the population are residing in this community which makes it easy to analyze their brand auditing by understanding the customer-oriented perspective viewpoints. For any brand which is undergoing auditing by re-positioning, analyzing new markets & customers, and building their new communication & branding strategies, My Home Abhra is the right place to understand the new market approaches focusing on the niche groups.
32% of Hyderabad’s total population are residing in Gated Communities. To know more about advertising in Gated Communities, Click Here
Total no. of screens | No. of advertising slots per day | Brands that are advertising in My Home Abhra |
17 | 12240 | Apollo Hospitals Malabar Gold Taneira – A tata product The tooth company Swargaseema sandal farms Pvt ltd Second skin Sarees Vertex -Living modernized |
In this community, there are a total of 37 DOOH screens with 26640 advertising slots per day. Any brand can easily increase its brand recall value by advertising in the My Home Abhra gated community because of the fact that the ad runs simultaneously on all 37 screens which will increase the brand recall value and also builds a brand image from the customer perspective.
How to advertise in the My Home Abhra Digital Screens:
My Home Abhra in efforts towards enhancing the charm of their property, tied up with the No.1 digital out-of-home advertising firm in India that is the Bellplus Media. To benefit the gated communities Bellplus Media offering certain privileges to the property holders, which as follows;
- Bellplus Media provides them with a dedicated screen of 11.6 -inch size to display the content related to the community, the operation of the display is given through a mobile application making it very user-friendly and easy to update content in the dedicated screen allotted to the property.
- The property holder is given a monetary fund on a per-screen basis per month and a quarterly advance, which can contribute to the budget of the property management
- Content can be changed by Tower wise in the dedicated screen allocated to the society
- Bellplus Media offers amazing residential advertising services which come under DOOH advertising. The Bellplus media screens are present at the lifts and in different places all over the community.
- The population residing at My Home Abhra is a high-income group with all kinds of age groups, which makes this community a perfect fit for any brand to build its brand visibility by Advertising at My Home Abhra gated community With Bellplus Media.
To advertise at My Home Abhra with Bellplus Media:
Step 1- Register with Bellplus Media and choose your campaign with us
Step 2- Meet your audience based on the location of the displays and target market
Step 3- Upload your content into our templates via our client web application
Step 4- Choose your mode of payment and watch your campaign go live in a few moments...!!
The screens are dynamic with software named digital signage, which lets you change or add any information within seconds.
To advertise with Bellplus Media please contact us on the email: sales@bellplusmedia.com
Conclusion:
Every consumer brand chooses a marketing strategy that aims to draw the consumer’s attention and increase the brand value. Advertising in gated communities like My Home Abhra is an excellent marketing strategy that will boost branding.
Now that we have understood the significance and benefits of advertising in My Home Abhra, one of the opulent gated communities in Hyderabad. Don't wait for too long to get benefitted from this gated community advertising, so get yourself registered on the Bellplus Media website, Click Here
